XING FU TANG
Xing Fu Tang is a Taiwanese bubble tea brand founded in 2018. The brand has flourished and thrived to more than 100 stores across the globe. Known for its Instagram-worthy Brown Sugar Boba Milk alongside with its signature swirls of brown sugar boba prepared in-stores daily, ensuring freshness in each cup.
THE ART DIRECTION
This collection is a series of collaterals to feature Xing Fu Tang's planned festive offerings. The base concept for this was to express each drink as part of the 4 seasons: Spring, Summer, Autumn, & Winter to reflect their release time in the year.